A new collaboration has recently been initiated with the PRIMA project SWITCHtoHEALTHY. In a productive meeting with the participation of Enco srl, SWITCHtoHEALTHY’s coordinator, Regione Campania, SWITCHtoHEALTHY’s partner in charge of communication actions, and Fondazione Mach, Promedlife’s coodinator, that was held on the 16th of January 2023, a fruitful synergy was established: the two projects, SWITCHtoHEALTHY and Promedlife, will combine efforts and work together on several activities to promote their goals.
The SWITCHtoHEALTHY project aims to generate an overall change of approach to the modern problem of eating behaviours, by strengthening the role of families towards the promotion of the sustainable Mediterranean food model. The main goal is to generate an actual switch to healthier dietary models, that are more consistent with the Mediterranean Diet. Both projects aim to increase adherence to the Mediterranean food model through specific interventions.